A Crisis Management Plan: Are You Prepared?

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Publisher’s description

Most people like to think they do their best work in the midst of a crisis or controversy, when the adrenaline is flowing and they can make vital decisions in a split second. And in fact, many executives do perform extremely well under pressure. But, in a world when the wrong split-second decision can cost a company millions in negative publicity, not being prepared is not worth the risk - to executives or the companies they work for.
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