There are more than two million e-commerce sites on the Web. Here are some secret weapons for getting your business noticed and keeping your customers coming back. And you don't have to spend a fortune.
How new Web tracking technology turns browsers into paying customers. Plus: Tips from the e-commerce pros, including secret weapons for click-stream analysis, offline demographic profiling, and more.
Only about 20 percent of companies actually use the data they collect from online interactions to improve how they serve their customers. Are they missing opportunities to increase their sales, as well as customer satisfaction levels?
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