News (11)

  • No Yahoo talks; Windows 7 on track

    Microsoft CEO Steve Ballmer said Thursday in the US that its on-again, off-again talks with Yahoo were firmly in the "off-again" phase.

  • Google gets gruff over click fraud

    Google filed a lawsuit against an Internet operation that it claims systematically clicked on text ads to defraud its advertising network.

  • Sensis eyes Yellow Pages for P4P search

    Sensis is sizing up its Yellow Pages customer base for its pay-for-performance search advertising product.

  • Supply shortage could drive up cost of clicks

    Online advertisers' demand for exposure in the results of Google, Yahoo and other search engines, may soon outpace the supply and drive up prices, according to a new study.

  • Exposing click fraud

    Internet marketers facing higher advertising fees on search networks are becoming increasingly concerned about a form of online fraud that was thought to have been contained years ago.

Features and Case Studies (1)

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