News (17)

  • Microsoft to buy Aquantive for US$6 billion

    In a bid to boost its presence in advertising, Microsoft said Friday that it will pay US$6 billion to acquire Aquantive, a digital marketing and services company.

  • MSN Messenger overcomes smiley problems

    Microsoft on Wednesday unveiled new versions of its instant messaging and blogging services with beefed-up community, video, search and advertising features.

  • Search to keep Yahoo earnings upbeat

    Yahoo on Wednesday will open earnings season when it reports its second-quarter financial results and provides a litmus test of the health of online advertising.

  • Online ad firm pursues patent power

    Another technology company, this time an interactive advertising firm, is pursuing patent licences and threatening to sue violators

  • Pop goes your privacy

    Thanks to hidden tracking devices, software that takes over your PC and adware that pops up when it feels like it, consumers are losing control online. Do these marketing tools really work?

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