The number of Australian domain names has increased by 24 percent, according to the au Domain Administrator.
When it comes to corporate branding, imitation is not considered the most sincere form of flattery - especially when the purpose of the exercise may be to wrest dollars out of the brand's owner.
Business and individuals are registering or renewing dot-au domain names in increasing numbers, in stark contrast to the decline in use of the more mature dot-com domain, the Australian domain name registry claims.
AusRegistry, the company responsible for the registry of the dot-au domain space, is planning a multi-million marketing push to promote Australian domain names so they are no longer confused with the more generic dot-coms.
IT-related names topped the list of the most wanted in an auction of generic Australian domain names which had previously been unavailable.
Google Chrome OS demonstration
Vice President of Product Marketing Sundar Pichai gives a virtual tour of Google's new operating system, Chrom… Watch it now
Malcolm Turnbull's ghost twitterer
At the Sydney Media140 conference several weeks ago, Opposition Leader Malcolm Turnbull admitted he doesn't pe… Watch it now
Surf the Net like it's 1991 with Gopher
The old Gopher protocol is not dead. In fact, it even has Twitter! Here's how to access it.… Watch it now
Having problems with complex data center? Simplify your data center now.
Sick of broken tender sites
Cyberwar: What is it good for?
Is wholesale-only backhaul just a pipedream?
What makes you click?
Tell us for a chance to win a $1,000 GAME gift voucher.
Click here for more.
Optus Deal
Broadband + home phone + PlayStation®3 in a single package price!
Click here for more!
Best Laptops
Check out the best laptops here!
Click here for more.
