Apple Computer on Tuesday is expected to unveil a new portable product aimed at bolstering the company's strategy to make itself into a major player in home entertainment, sources and analysts said.
CHIBA, Japan -- Apple was quick to distinguish itself among the 700 companies exhibiting at this week's installment of World PC Expo, Asia's biggest personal computing show.
Apple has announced the introduction of a new generation of iMacs -- one selling for just under $2,000 for the first time -- and a new Mac operating system, Mac OS 9.
Apple has been successful with products such as the iMac, but a recent drop in sales combined with problems in marketing and design have cast doubt over its future direction.
Apple Computer wants Mac enthusiasts out of the driver's seat and using remote control.
Apple Computer has introduced faster iMacs and larger-capacity versions of its iPod digital music player.
The latest iMac offers solid performance and snazzy looks, but the price is wandering out of consumer range.
The Mac maker hopes its new portable device will generate a buzz for its home entertainment products.
Aiming to boost its fortunes in the education market, Apple has unveiled the eMac, an all-in-one computer similar to the original iMac, as well as a line of new PowerBooks.
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