News (51)

  • Ansearch signs pay-per-click ad deal

    Ansearch, the search engine division of Optum Limited has signed a two-year partnership agreement with online marketing service provider Overture Services to distribute its pay-per-click (PPC) advertising on the Ansearch search engine.

  • Overture heads toward automation

    Overture Services, the commercial search arm of Yahoo, plans to automate a portion of its ad-bidding system in the next month, an executive said Wednesday.

  • Lycos sues Overture over search deal

    Web portal Lycos has filed a lawsuit against Overture Services on the grounds that the search provider violated the provisions of a commercial search contract between them when it agreed to be acquired by Yahoo.

  • Overture brings paid-search war down under

    Overture has launched its operations in Australia offering paid-placement search services, headed up by an ex-Alta Vista heavyweight.

  • Overture fires up ahead of Sensis launch

    Overture has no plans to enter a price war with Telstra-owned search heavyweight Sensis, the Yahoo subsidiary's managing director said.

Features and Case Studies (4)

  • Google's fraud squad battles phantom clicks

    Google and others are under scrutiny as advertisers fret about phony clicks.

  • The spyware inferno

    Venture capitalist Sharon Wienbar explains why discussions about the software ultimately end up resembling Dante's nine circles of Hell.

  • CeBIT Australia 2005

    CeBIT Australia, one of the region's leading ICT tradeshows for the business marketplace, is back again.

  • Google files for unusual US$2.7b IPO

    Internet search leader Google filed to go public on Friday, seeking to raise US$2.7 billion in an unusual auction-style offering that will give the founders rare control over the company.

Reviews (2)

  • MSN gets on search bandwagon

    Web portal MSN is testing a new search service that touts faster, tidier results, in what is the latest development in a fast-moving contest to help people find what they're looking for online.

  • The Google gods

    Does the power of the world's most popular search engine pose a threat to the Web's independence?

Create an e-mail alert for "click"
ZDNet Australia Alerts is an e-mail alert service which provides personalised news, features and reviews to readers’ inbox on an hourly, daily and weekly basis.
Alert:
click


Frequency: *

Filter Tags

Latest Videos

ZDNet's CIO Vision Series

Video | Optus CIO Lawrie Turner

In this exclusive video interview, Optus chief information officer Lawrie Turner speaks to ZDNet.com.au about being the IT head for Australia's number two telco.

Sponsored content

Power Centre - Content from our premier sponsors

Blogs

  • David Braue Telstra's BT coat doesn't fit
    The vision of the future BT portrayed this week at an Australian conference was so far removed from how Telstra's David Quilty has described the British telco that I wonder if they were talking about the same UK.
  • Array Australian security: the lucky country
    Does anyone seriously believe that Australian businesses and government agencies manage security any better than the US or UK?
  • Array Storage infrastructure on the tender track
    For a large-scale storage project, it's not uncommon to go out to tender for the best deal — but when was the last time you had to put together a tender for a document management room?
  • More blogs »

Back to top

Featured