A survey of chief information officers has found that while IT departments are investing in new software, they are wary of CRM packages.
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Integrating applications and buying security software are in, and CRM software and new hardware purchases are out, according to a survey of chief information officers.
When it comes to customer relationship management software, much of what businesses purchase is never put to use, according to a new study.
Peruse any recent survey of chief information officers and you could conclude that the letters "CRM" are the Holy Grail for corporations, promising to smooth customer relations and improve the bottom line. If only it were always true.
A survey of chief information officers has found that while IT departments are investing in new software, they are wary of CRM packages.
Integrating applications and buying security software are in, and CRM software and new hardware purchases are out, according to a survey of chief information officers.
Budgets may be tight but there's still some room for spending. CIOs and CTOs say they're choosier about what they buy--they're looking to save money and make disparate systems work together.
Australia's second budget airline knew it had to keep customer support costs low to remain viable.
With every potential information technology purchase now under intense scrutiny, a few software vendors are working to help CIOs look before they leap into big expenses.
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