News (350)

  • Aussie inventor plans to ICE television advertising

    Your set-top box may soon be able to remove advertising for you -- for a price.

  • Microsoft demos advertising lab

    Microsoft on Friday debuted its AdCenter Incubation Lab, providing a peek at some of the ad-based technologies the lab is cooking up.

  • Online ads take a cue from TV

    Online publishers and advertisers are closely watching a new experiment in Web marketing that aims to replace discredited "impressions" and "clicks" with a more reliable measurement: time.

  • Australia still a pay zone for mobile content

    Ad supported television, music and videos seem unlikely to make their way to Australian mobiles, since the user numbers just aren't there yet, and the paid content market is too lucrative.

  • Advertising could fund future broadband

    The leaders of two of Australia's largest ISP's see a viable business model in offering free or discounted broadband connectivity, sponsored by advertisements targeted according to a user's web surfing habits.

Blogs (12)

  • Read the blog post - Ella Morton

    What do you want to sell me today?

    In light of Intel's latest celebrity-infused Centrino Duo ads, here is a look back at five great tech ad campaigns.

  • Read the blog post - Ella Morton

    My Channel Ten manifesto

    Hey Channel Ten, I'm sorry I slagged you off last year. So your Web site is pretty cruddy, Yasmin turned out to be the queen of the harpies, and Matthew Newton brought shame to you over the new year. We all make mistakes. But before your site relaunches, might I be so bold as to make some suggestions for what to include?

  • Read the blog post - Ella Morton

    Supernatural offerings

    More Network Ten developments! This afternoon, Ten will begin offering episodes of the American sci-fi series Supernatural for download on its Web site.

  • How Seven blew the internet Olympics

    If there ever was an opportunity for a broadcaster to showcase the potential of internet video, this was it, and Seven has blown it. Perhaps its executives should have rung their mates at NBC in the US and gotten some pointers on online coverage.

  • Read the blog post - Munir Kotadia

    Do you love or hate Microsoft's Seinfeld ads?

    Microsoft has released its second commercial starring Bill Gates and Jerry Seinfeld. Have you seen it yet?

Features and Case Studies (36)

Reviews (37)

  • Your friendly local monopolist

    Does that annoying Intel noise we keep hearing on TV signify something more sinister than just an irritating jingle?

  • Hutchison signs new mobile content deal

    Hutchison Telecom has announced new content for customers of its '3' mobile network to satisfy their thirst for financial news.

  • Sony VAIO VGNBZ15GN

    The VGNBZ15GN is Sony's latest business laptop in the VAIO range, and includes the new Centrino 2 platform. A heavy machine with strong performance, but let down by poor battery life.

  • Adobe Creative Suite 3 Production Premium

    Adobe CS3 Production Premium is ideal if you handle a mix of design, animation and editing tasks for video, the Web, and mobile gadgets.

  • Samsung U900

    Samsung's official phone of the Olympic games may not look especially sporty, but HSDPA, lag-free performance, and its great 5-megapixel camera help get the U900 out of the blocks and over the line.

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Blogs

  • Alex Serpo 64-bit Windows: It's time to get serious
    What do Windows 7 and Windows NT have in common? Despite being separated by 16 years, they're both 32-bit operating systems; and it's time for Microsoft to move on.
  • Array IE patch: Microsoft's eight days of hell
    It's always funny watching an event force a company to break old habits and this IE zero day was enough for Microsoft to do it. As Microsoft Australia's strategic security advisor Stuart Strathdee said "we pulled all stops to get this patch out".
  • Array Fowl play foiled, Telstra's fairy tale is over
    Like many, I expected Telstra's dismissal was inevitable, given that it had openly flouted the NBN's guidelines and attempted to bend the process to its own wishes. But who would have expected it so soon?
  • More blogs »

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