News (269)

  • Happy hour for Bud, MarketWatch

    A new deal struck between CBS MarketWatch and Budweiser underscores both the promise and peril of online advertising at a critical time in its history.

  • Taking the air out of pop-ups

    Some online publishers are taking pins to pop-up advertisements, but Web surfers won't likely notice a decline in the annoying marketing ploy anytime soon.

  • Gator takes a bite from banners

    Known for hawking pop-up ads that let companies advertise on rival sites, Gator is working a new variation on the theme--selling ads designed to block banners on sites such as Yahoo with pop-ups of the exact same dimensions, completely obscuring the original ad.

  • Emotional times for online ads

    The online ad industry has struggled to create ads with emotional hooks, a technique widely used in traditional advertising. Is bandwidth to blame?

  • Dodging pop-ups with Mozilla

    Mozilla 1.0, the open-source technology behind the latest Netscape browser, is garnering favour for helping to block irksome pop-up advertisements. But don't expect to see that feature in the coming full release of Netscape 7.0.

Blogs (3)

  • Read the blog post - Sheryle Moon

    MySpace: One small step for politicians

    Finally, after months of the Clintons posting Sopranos-style satires and Obama Girl grabbing the headlines during the American presidential race, Australian politicians have switched on to the power of the Internet.

  • Read the blog post - Ella Morton

    Last-minute Vista hype watch

    Not long to wait now! To tide you over til midnight, here's a round-up of the week's Vista hype on the eve of the operating system's launch. Featuring styrofoam, flyovers and Dell.

  • Read the blog post - Ella Morton

    From search to aggregation addiction

    Will aggregation replace search when it comes to finding useful content on the Web? I reckon so.

Features and Case Studies (25)

Reviews (4)

  • New IE may burst pop-up bubble

    Pop-up advertisements have thrived for years despite numerous efforts to eradicate them, but now online marketers are seriously wondering whether the Web's most detested ad format is about to meet its match: Microsoft.

  • Adobe to take Photoshop online

    Hoping to get a jump on Google and other competitors, Adobe Systems plans to release a hosted version of its popular Photoshop image-editing application within six months, the company's chief executive said.

  • Browsers without borders?

    A DoubleClick executive landed in hot soup recently after suggesting browser makers should toe the line when it came to online advertising.

  • MSN gets on search bandwagon

    Web portal MSN is testing a new search service that touts faster, tidier results, in what is the latest development in a fast-moving contest to help people find what they're looking for online.

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