Telstra probably knew its Next G advertising campaign was misleading and expected to write it off as the "costs of doing business", according to an IBRS Analyst.
Researchers at software vendor CA have discovered that social networking site Facebook is able to track the buying habits of its users on affiliated third-party sites even when they are logged out of their account or have opted out of its controversial "Beacon" tracking service.
Microsoft on Friday debuted its AdCenter Incubation Lab, providing a peek at some of the ad-based technologies the lab is cooking up.
The rate of fraudulent clicks on search-related online ads rose to 14.1 percent last quarter, up from 13.7 percent for the first quarter, according to a study released on Monday.
Google is acquiring a radio advertising company, broadening the reach of its ad business.
Microsoft has released its second commercial starring Bill Gates and Jerry Seinfeld. Have you seen it yet?
Sometimes companies create advertising campaigns that look and sound fantastic but on closer inspection are a real embarrassment -- and tech companies are often the worst offenders.
Banner adverts for Dell and Optus were appearing on the Pirate Bay Web site earlier this week -- until ZDNet Australia published a story revealing the fact.
A big part of the Google mythology is that you can solve virtually any problem through a combination of clever technology and the use of open standards. The Google reality is a bit more complicated.
Imagine for a minute -- just imagine -- that all the Google phone rumours are true and the search giant is about to bring out its own mobile device. What can Google give us that the existing handset makers can't?
A tie-up with Saleforce.com sees Google pushing even further into Microsoft's businesss applications territory
The search specialist's open-source mobile platform has the telephony industry hot under the collar -- but what will it mean for the average business user?
When setting up an e-commerce function, you might want to get some retail therapy from an expert. ZDNet Australia reports.
Google's new Web mail service is free and provides a gigabyte of storage, but also raises privacy concerns. We put the beta version through its paces.
Commentary: Google is one of the best things on the Web--but there are signs that it may be tempted into rank commercialism.
The Nokia 6800 is a very stylish phone with the best embedded keyboard we've ever seen in a mobile. Check out our Australian review.
The Internet is in the process of taking over our lives, so if you aren't connected, maybe it is time you were.
There are a swag-load of instant messaging applications available these days -- we run eight of them through the wringer, to save you the trouble.
Ben Forta: All about Adobe
Take one ColdFusion veteran and mix in a healthy dose of prolific book writing, and chances are you will end u… Watch it now
Google CEO Eric Schmidt
Google's chief sits down for an extremely rare, wide-ranging interview and discusses Google's two operating sy… Watch it now
Telstra shareholders fear break up
What do Telstra shareholders think of the telco's new CEO David Thodey? And would they support the government'… Watch it now
Can not-so-smart meters help the NBN?
Can the Telco Reform Act be win-win?
Has New Zealand's smiling assassin delivered?
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