Yahoo will test Google AdSense in a significant departure from Yahoo's present ad strategy; Microsoft, which is hoping to acquire Yahoo, is worried the move may stifle competition.
Google's Adsense earnings are threatened by a trojan that replaces the search giant's paid-for adverts with its own, in order to hijack advertising revenue.
Google has begun selling advertisements for Web publishers' syndicated news feeds, in an attempt to lead a developing and untested market.
Google is floating a trial balloon of a service that pairs advertisements with blog feeds.
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