Without the iPhone's gravitational pull, 3 Mobile is gambling on huge data increases to drive customers to its network.
The chief exec of the UK arm of mobile operator 3 said the company is set to heavily promote IP telephony and instant messaging on its network.
3 has slashed the cost of its mobile data packages in time for Christmas, which now puts the carrier in line with rivals Vodafone and Optus, both of which announced similar deals last week.
Telstra chief executive Sol Trujillo today said price cuts by competitors on third-generation mobile services were irrelevant to his company.
Virgin Mobile has revealed a shift into broadband with the launch of a new plan that will offer data and fixed-line phone style services over 3G.
Although 3G phones have been around for years, it appears the iPhone 3G has successfully rewritten the rules of competition in Australia's mobile sector whetting the nation's appetite for data.
Getting into the finer print of Virgin's broadband-over-3G plans is a little like getting up close and personal with the office hottie and then discovering they have a personal hygiene problem.
If you're looking to get organised digitally for the first time, and are a little bamboozled by what's out there, we've corralled together the best PDAs for first timers.
This is a handsome and very usable Tablet PC, thanks to its excellent screen and keyboard. Battery life and performance are both a little disappointing, though, and the price becomes steep as you add in the options.
It's hard to say whether it's the hardware or the network at fault with 3's USB Mobile Broadband USB Modem. Either way, we're not impressed with what it offers.
If you need an all-in-one communications, navigation and imaging device and don't mind charging it every night, Nokia's N95 raises the bar in the mobile world.
3's new mobile broadband card is almost a no-brainer: It sprints along on 3's current 3G network and will kick into overdrive following the 3.6Mbps HSDPA network overhaul, slips into notebook ExpessCard and PC Card slots and to top it off, has exceptional pricing plans.
Vodafone's enhanced notebook PC Card delivers what the mobile telco calls 'business class 3G broadband' -- but until more of the 3G network is upgraded with HSDPA, most users will remain stuck in economy seats.
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