In Search Of...

By
31 August 2001 07:02 PM
Tags: search, query, result, site

GoTo

GoTo seems to run on a "power to the payer" motto. As with Direct Hit, sites can pay to have their links show up near the top of the returns list. And, when you enter a query, that price is advertised. The more you pay, the higher your placement. Not all our searches featured paid placement, however.

Though not adept at finding sites relevant to our simple keywords, GoTo excelled at multiword queries and complex multiword queries (which use plus or minus signs to require or exclude terms). GoTo fell flat at finding home pages, placing the home page within the first ten responses only 40 percent of the time during testing and not once placing it at the top of the list, even when no money changed hands.

GoTo

Rating2

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Talkback 1 comments

    Matilda Keith -- 04/01/06 (in reply to #120126443)

    The Correct address for Matilda is
    http://www.matildasearch.com
    Is theee any chance you coulds replace your content with a simple link?
    Keith

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