Adobe Acrobat 9 Pro Extended (Beta)

By Michael Palamountain, ZDNet.com.au on 24 June 2008 04:48 PM

Tags: adobe, acrobat 9, pdf, document, format, version

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ZDnet must benefit somehow fro ...Jennifer Tyndall -- 27/06/08

ZDnet must benefit somehow from this puff piece. Adobe products continue to get worse and worse and Acrobat is notorious for paving the way. Adobe Acrobat 9 is no exception. The Microsoft-esque marketing is downright embarassing, i.e., Standard, Pro, and Pro Extended, with Standard and Pro Extended being Windows only but Pro is for both Mac and Windows %u2013 such a nice little convoluted touch that many are coming to expect from Adobe. Once upon a time Adobe was a reputable company who focused on quality; the Adobe of today is a testament to the unavoidable life-cycle of a growing company%u2014that which was once Roman%u2026

The good: A new version is another step towards the enlightenment of unaware users. Yet another version of Acrobat, further bloated with more needless bells and whistles, increases the chance that unaware users will begin to recognize the deceptive pattern and begin to realize they deserve and should demand better for their money.

The bad: - Transparent marketing scheme reveals more effort invested in smoke screen than product quality (think introduction of the %u201CCS%u201D racket-ah the Bruce Chizen legacy lives on) -Upgrade pricing schemes are asinine-why customers put up with it I have no idea - WIth the currently burgeoning, more sophisticated mobile computing experience, the world is in need of a more optimized format and in turn more responsible tools that don%u2019t promote the addition of senseless, resource wasting features. - Adobe continuing their love for feature creep

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