The economic news may be increasingly dire, forcing both consumers and technology vendors to make some cut backs, but it seems our fascination with smartphones may keep that market segment fairly buoyant.
Indeed Canadian-based Research in Motion (RIM), the company behind the smartphone BlackBerry Bold, Curve, Pearl and Storm handsets, has in fact yesterday opened a new regional headquarters in North Sydney to serve its customers in Australia and New Zealand.
RIM introduced its first BlackBerry handset 10 years ago and experienced massive growth as customers became enamoured with its wireless email capabilities. In fact, owners glued to their BlackBerry devices gave rise to the term "CrackBerry addicts".
In a publicity coup for RIM that money just can't buy, the world's most famous BlackBerry user, US President Barack Obama, made headlines by fighting to keep using his beloved BlackBerry after his inauguration. Claiming that he needed it to continue to keep in touch with people and avoid getting "stuck in a bubble", Obama will be allowed to use a security-enhanced handset, thus making him the first US president to use email regularly.
Does that mean Australian/NZ customers with a TSupport subscription will now be able to contact an Australian call centre?