The Enterprise Command Centre will be Dell's first for the South Asia region, which includes Australia, New Zealand, Malaysia, Singapore, India and Indonesia.
The centre will provide 24-hour support for Dell enterprise server and storage customers. It will also track customer issues in real-time, and provide service parts.
Dell customers in Australia previously had their service calls taken by staff in Malaysia or Australia, according to a Dell spokesperson.
Dell's other centres are in Japan, China, the United States, and Ireland.
Dell chief executive officer Kevin Rollins and Asia Pacific president Steve Felice will formally open the Enterprise Command Centre (ECC) in Penang on Thursday.
I hope the opening of a new centre helps Dell get things right because they seem to be having a lot of trouble delivering their current orders. I bought an entry level PC on line for my kids on the 14th Jan and was told by Dell it would be delivered today after 8am. Surprise, surprise I take a day off work, wait in all day and no PC. Calls to Dell's 1800 number in Malaysia or India or somewhere, didn't give me much luck sorting out where my PC is. Outcome - 40+ waiting on hold to speak to operator at Dell, 10 minutes on hold at Toll in Australia (only to be told everyone had gone home and I should call back tomorrow) and no PC and no idea when I will get it. If this was my first experience with Dell I might be forgiving but I bought another PC with them about 2 years ago and had a very similar experience - calls to India, Malaysia and goodness knows where wasting my time everyday trying to get my computer. Looks like the same situation again. Dell need to pull up their socks because entry level PCs can now be bought very cheaply at almost any computer store and brought home in the back of your car. Why you have to wait more than 2 weeks and waste your time, energy and patience for a $1,000 machine is beyond me.