New Ipaqs take high road, low road

Australians can expect to see Hewlett-Packard's new deluxe iPaq sometime in December, but there are no current plans to release the new budget model in Australia.

Hewlett-Packard plans on Monday to introduce two iPaqs in America: One the smallest, most affordable iPaq yet and the other a deluxe model with fingerprint recognition and two forms of wireless connectivity.

The iPaqs, which debut just as Dell Computer is gearing up to enter the handheld market, offer a new high end and a new low end to HP's line-up. The middle of the market will be served by existing HP models.

As previously reported, the low-end model is far slimmer and lighter than previous iPaqs.

While Dell may have the edge on price, HP's new slimline iPaq has an advantage in its compact design, said Cindy Box, a marketing director at HP.

"Size matters," Box said. "It really does in this market. It's more than the price alone."

IDC analyst Kevin Burden said that the Dell models and HP's h1910 all have their advantages.

"The iPaq name and styling has sold," Burden said, referring to the early popularity of the design. Dell, he said, lacks experience in the market, but "is playing a pricing game".

Box said that HP plans to follow the h1910 with more products in the value part of the handheld market and does not plan on ceding any market share to Dell -- or anyone else.

"We're going to continue to look at 'Can we go lower?'" Box said.

Burden said Dell's low prices could leave the rest of the industry scrambling to find ways to cut price tags.

As for the new high-end wireless iPaq, the Pocket PC h5450 includes Bluetooth and Wi-Fi wireless connectivity, a fingerprint reader for owner authentication and a powerful infrared port that allows the device to work as a universal remote control. (The h5450 received FCC approval last month.) However, the model also features a high-end price.

While it is important for HP to keep adding features, models with the latest and greatest features are going to represent a smaller part of the market, Burden said.

"This is a niche device," Burden said. "They're not going to sell a lot of them."

James Pearce contributed to this article

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