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Online recruiting is a winning proposition. You can save money and, at the same time, reach more qualified candidates than ever.

Go ahead. Waste an hour interviewing your cousin's brother-in-law. You know he's not right for the accounting job, but you'll get your cousin off your back. When you're done, tack up a notice in the employee lounge, even offer a generous finder's fee. Then shell out a few hundred bucks for an ad in the local paper.

At that point, you'll probably have learned two things: The pool of available and qualified job candidates is as shallow as the business reports have been saying, and it's time to give online recruiting a try.

Online recruiting sites were among the first Web endeavours to exploit the vastness of the Internet. Now dozens of such sites have a solid track record matching employers with job candidates. Today, companies large and small use the Web to fill job openings. Even large recruiting firms, including Accounting Principals, Act 1 Personnel, AppleOne, and Hall Kinion, tap the Web to locate qualified job seekers for their clients.

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