Gartner won't endorse "contentious" Apple report

Apple Computer Australia has tripped up in its haste to alert the industry to findings that Macs are up to 36 percent cheaper to own and run than competing PCs, issuing a press release that even the company which conducted the report refuses to comment on.

Research group Gartner, which conducted the study at Melbourne University Faculty of Arts, refused to confirm that the figures in the press release were an accurate representation of the details of the report.

-The final press release was not approved by Gartner, and the research referred to is not part of published Gartner research," a Gartner spokesperson told ZDNet Australia.

Although Gartner conducted the study, the organisation no longer own it, the spokesperson explained.

Similary manufacturers of PCs refused to commment on the report, which Apple has been slow to distribute, until they had seen a copy. -We politely decline to comment," a spokesperson for IBM informed ZDNet Australia. Local computer manufacturer ASI Solutions also refused to remark on the survey findings.

Apple said it commissioned Garter to conduct the study to combat the perception that Macs are more expensive than PCs, and to demonstrate how large organisations could save time and money by investing in Macs.

-It's obviously a contentious report," Apple spokesperson Myrna Van Pelt said.

-The initial investment in Macintosh has traditionally been more than for PC, but the ongoing maintenance costs save more than that," she added. -Of course, that's changing as the Macs have broached the sub-2000 level with eMac."

According to the Gartner un-endorsed press release, the study found 4,676 Apple computers at Melbourne University's Faculty of Arts cost AU$14.1 million per year to run while the 5,338 Windows-based machines cost AU$18.9 million. This included AU$1,953 per year to support a single Apple computer, compared to AU$2,522 for a PC.

The report indicated Melbourne University IT staff were able to manage more Macintosh systems per person, servicing 30 Apple computers for every 23.2 Windows-based computers.

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Talkback 6 comments

    What's so contentious? It simp ...Anonymous -- 18/06/02

    What's so contentious? It simply supports an earlier Gartner study done a few years ago. And what Mac users have known for ages ... Macs are simpler to setup and use and don't require the same level of sys admin support.

    Of course there are Mac horror stories, but overall, they are a better choice for many things, including ROI and retained value, than Windows.

    i know what a mac is, i use a ...tony curtis -- 26/06/02

    i know what a mac is, i use a g3, but didn't know what a 'gartner' was. (perhaps, a 'garter' in the body of the doc? -- "Apple said it commissioned Garter to conduct...") don't see what's 'contentious' about the 'unapproved' stuff, mac users already know this, maybe peecee users don't? there's the contentious reason!!!!
    it's possible gartner is responsible for the latest yukky apple 'think un-different ' ad campaign. this would tie in with their apparent concern. one mistake is 'acceptable', while two are reeeely contentious?
    jobs should not sack the oz apple lady!!!!!!!

    The figures are simply wrong. ...Theroux Faridane -- 26/06/02

    The figures are simply wrong.

    Dividing the cost by the number of computers gives :
    3015 AU$ for the Macs versus 3540 AU$ for windows boxes.

    I guess that PR folk have not been introduced to esoterica like division.

    The up to 36% cheaper is with ...Mike -- 27/06/02

    The up to 36% cheaper is with the less expensive cost of purchasing macintosh computers vs the Wintel is included (this is from the actual installed computers on the campus not stripped down models). Yet another contentious point

    The article above only reference the support cost per year. (mostly from PC viruses I would imagine) I believe the quoted cost of support only was 22%lower for mac in articles published elsewear on this same report.

    The report is also said to cover the entire campus IT support and purchasing costs not just the college of arts.

    I am sure there are quite a few legal issues and exposures for both the companies and the school that are involved in this and I imagine that is why it is being hushed up.

    It just goes to prove, once ag ...Anonymous -- 27/06/02

    It just goes to prove, once again, the intellectually elite 7% of computer users who have chosen Macs (because they are simplier - not more useful) should protect the 93% of the proletariat who chose PC's (because they get real work done.)

    Damn the market, free enterprise, and democracy. We aren't smart enough to make our own choices. Let's have a meritocracy and condemn Bill Gates to Devil's Island where he can learn to finger-paint and purify his inner soul!

    With respect to Mr. Lineberger ...E. H. Munro -- 28/06/02

    With respect to Mr. Lineberger, most Macintosh users, such as myself, ARE professionals. We use them because they are more useful than kludgy Wintel boxes that force us to waste time fixing our computers that are better spent on productivity. Any software developer that mindlessly committed to Wintel is probably a Visual Studio person. For the record, I once made the error of switching to Wintel, one Compaq, one Dell, and two HPs later, I gave up on the platform. I really don't need the headaches, as a creative professional, I work better when I am not busy cursing my laptop.

    Yes, Macs are more expensive on the entry level than PCs, though my Powerbook was less expensive than comparable offerings from Dell, Sony and IBM, and they always will be. Of course, they could remake themselves into a software company, but common sense tells you that once they did that, their support advantage would evaporate. Multiple vendors means dozens of configurations and a nightmarish maze of driver support issues. Do you suppose there is a reason that Micro$oft has spent the last eight years trying to create a unified standard to force upon Wintel OEMs? Do you suppose they realise the advantage Apple has by having absolute control of the hardware? Of course, what do I know? I'm just a Mac user and not a Micro$oft certified software developer.

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