The business of document management

Christopher Lynch, Managing Director, Interwoven Australia
Christopher Lynch
Managing Director
Interwoven Australia


About Interwoven
Interwoven is a global provider of content management software solutions for the enterprise, powering more than 2700 organisations worldwide, including Air France, Cisco Systems, General Electric, General Motors, and Yamaha.
Innes: Interwoven lacks the ability to integrate content. With customers needing to have access to all content inside and outside their organisations, how can you truly meet their demand for such a capability?

Lynch: We have numerous customers accessing information inside and outside their organisations interfacing with their external customers. For example, a number of our legal customers are allowing accessing of critical documents to speed up the contract management process while delivering greater service to their clients.

Lynch: Documentum has traditionally been strong in the financial service industry [FSI] and health sectors, what other sectors are you looking at?

Innes: Documentum has a strong presence across many vertical market sectors, not just FSI and health. No single vertical market represents a significant majority. Other vertical markets where we have a significant presence are government, process manufacturing (including oil, chemical, and mining), telecommunications, high tech, publishing, and retail.

Innes: Are your efforts on the local level to integrate Interwoven's recent purchases getting in the way of your ability to keep pace with market trends such as having a unified platform for content management?

Lynch: Not at all. Our customers have traditionally purchased solutions to address a specific business problem, whether this is for document management or Web content management. We are starting to see organisations look to integrate the various components together, mainly in the government sector, which we can address as part of unified SOA architecture.

Lynch: Documentum is known for document management [DM] solutions. What successes have you had on the Web content management side of the house?

Innes: Documentum has been the leader in defining ECM, so to claim we are only know for DM solutions is misleading. Web content management capabilities were released as part of our core functionality in 1998 and we have continued to expand the platform to encompass all areas of ECM.

Publishing of content to internal, external, and portal sites is a key part of many customers overall content management strategy and solutions. In fact, more than 1200 WCM customers, representing in excess of 500 of the Global 2000 use Documentum WCM to power their public sites, extranets, and intranets.

Innes: According to a 12 July report on Dow Jones, Interwoven issued an earnings warning and said five to 10 mid-sized deals failed to close in the second quarter. Can you address how the company is performing globally and in Australia, and why Interwoven is having such a hard time closing deals?

Lynch: Due to the greater level of US corporate compliance which Interwoven operates within, six international deals did slip as some of the details of these transactions were not finalised. Since that report was issued, however, these transactions have closed. Locally Interwoven is tracking well in its key verticals: legal, education, FSI, and government. Last quarter the company locally booked a number of large transactions including Spruson & Ferguson.

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