Hello phone, farewell e-mail?

By Fran Foo
24 April 2003 05:00 PM
Tags: spam, mail, address, communication, meta, suggestion
OPINION: A recent global study by industry analyst Meta Group revealed that 80 percent of the businesses surveyed preferred e-mail over the telephone as a business communication tool.This finding underscores the critical business need to bring phone-like reliability and stability to the e-mail infrastructure (dial tone availability), according to the research firm.

Easier communication with multiple parties, having a written record of the interaction, and quicker communication were the top three reasons for this preference.

Honestly, life without e-mail would prove to be disastrous.

However, the volume of spam in corporate mailboxes is also spinning out of control. "More than 50 percent of inbound SMTP traffic at some companies is unsolicited e-mail--clogging up relays, consuming copious amounts of storage, creating legal risks (for instance, hostile workplace lawsuits in the US), and distracting users," the study found.

"Organisations must aggressively combat spam with a gateway or hosted service approach...[and] we believe spam blocking will follow the path of virus protection, whereby the problem is controlled but requires constant vigilance," said Meta analyst Matt Cain.

While this move is gaining acceptance in Australia, there doesn't seem to be a concerted effort against spam at the enterprise level (going by the number of complaints I receive from IT professionals each day). Complementary to this approach, companies could tackle how spammers got hold of their e-mail addresses in the first place.

Here are some suggestions from the Center for Democracy & Technology (CDT), an organisation that promotes democratic values and constitutional liberties in the digital age:

  • Disguise e-mail addresses posted in a public electronic place.
  • Read carefully when filling out online forms requesting your e-mail address, and exercise your choice.
  • Use multiple e-mail addresses.
  • Use a filter.
  • Short e-mail addresses are easy to guess, and may receive more spam.

    If you have other suggestions on how to curb spam (apart from purchasing anti-spam software), write to us at edit@zdnet.com.au.

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