HSBC could order 200,000 iPhones

update Global banking giant HSBC is considering ditching the BlackBerry and adopting Apple's iPhone as its standard staff mobile device, a move that could result in an order for some 200,000 iPhones.

"We are actually reviewing iPhones from a HSBC Group perspective ... and when I say that, I mean globally," HSBC's Australia and New Zealand chief information officer Brenton Hush told ZDNet.com.au yesterday.

Brenton-hush-CIO-HSBC

HSBC A/NZ CIO Brenton Hush

HSBC has some 300,000 staff internationally. A decision to standardise on the iPhone on its corporate networks would likely lead to one of the world's largest iPhone orders.

"A decision on a piece of hardware like that would potentially be deployed, conservatively, to 200,000 people," said Hush. "You know, it's a big decision, especially when you have an existing fleet out there."

"But it's definitely something we are considering from a HSBC Group perspective," he said. "We always explore the potential application of new technologies and this is no different."

Should HSBC select the iPhone as its official corporate mobile device, the decision would be a major blow to Research in Motion, maker of the BlackBerry, which is HSBC's current standard staff mobile.

Most corporations passed on the iPhone when it was first released, due to limited availability and the device's lack of support for Microsoft's Exchange email platform. However, Apple has rectified both issues, and has additionally built a number of tools into the new iPhone 3G specifically targeted at corporate use.

Hush was recently elevated from an internal position to the rank of chief information officer of the local arm of HSBC.

HSBC's Australian presence is small compared to major Australian banks, but its global operations have a US$6 billion annual technology budget and a technology team of 30,000 supporting 300,000 employees.

Hush said he did not own an iPhone, however added, "I have obviously had hands on experience with them."

Heads of technology of other large organisations were cautious about the idea of standardising the iPhone for corporate network access at the time of its launch.

While one of Australia's big four banks, CommBank, today flagged its iPhone trading application as part of its $523 million growth strategy for the year, chief information officer Michael Harte recently expressed caution about the phone's introduction into its own networks.

Steven Bandrowczak, global CIO of Nortel, which has 30,000 staff, said he doubted whether his staff would choose the iPhone over its current device, the BlackBerry due to the latter device's superior email functionality.

However, Hush's opinion differed on this matter. ZDNet.com.au asked Hush whether he thought the BlackBerry had any advantage over the iPhone.

"No, I don't. I think [the iPhone] would change some underlying infrastructure considerations from an enterprise perspective. But [Apple] have been pretty smart with the design."

No time frame has been given for a decision on the iPhone move, with Hush adding that for his position located in Australia, the iPhone was a low-ranking priority at this stage.

The CIO, whose office is located at HSBC's Sydney headquarters on George Street, Sydney is just 500 metres away from Apple's new Sydney store, but he said he had not entered due to persistent queues.

"I'm blown away every time I walk past that Apple store, and there's always people queued up outside to get in," he said. "I haven't been in there. It's always too busy."

Talkback

HSBC iPhone

He won't be CIO for long if they make the switch.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Right...

they will promote him to CEO.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

...when

the bank is in so much trouble that no one wants the job anymore.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Wait for the ZunePhone people!

There I said it!

http://fakesteveballmer.blogspot.com

steveballmersteveballmer August 14th, 2008
Report offensive content Reply

Giving CIOs a bad name

This guy admits he
a.) doesn't own an iPhone
b.) hasn't even been in an Apple store

Yet he has "hands on experience". Try using an iPhone for longer than 30 seconds. You don't switch over 300,000 employees on a new platform without deploying it to a small group first, then getting feedback from that group.

How he was promoted, is beyond me.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

LOL

At what point did he say he was going to deploy to 300k people without running a pilot program? Geez I bet he never thought of that. Come on.

Yeah you guys are smarter than the CIO of the worlds largest company. Uh-huh.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Quick, send your best wintards

There should be alarm bells going off at ZDNet headquarters. Send some of your best wintards, George Oui, etc... (some of the posters above?) and try to talk the bank out of this move. Hurry, if the employees actually get a decent smart phone, they surely won't want their lame blackberries back!

What will become of windoze mobile! Oh, the humanity!

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Typical

Wow. That's new. A Mactard that make fun of Wintards. Don't you realize that you Mactard and the Wintards are the same, except that the former has an inferiority complex while the latter a superiority complex?

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

BB Discount

Maybe he is just trying to prod RIM to give his company a better deal on BB's?

robert vassarrobert vassar August 14th, 2008
Report offensive content Reply

CIO Gets the "I am Rich" Application

This guy must have been one of the "I am Rich" application consumers!

No reasonably knowledgeable CIO, in his right mind, would consider deploying the Iphone as a functional and secure alternative to the BlackBerry.

The options to secure and manage an Iphone over Active Synch pales in comparison to the ability to do so with a BlackBerry device, in the right environment. Not to mention that the Apple Iphone firmware was hacked BEFORE the phone was even released.

Anyone who has used both Active Synch enabled devices and BlackBerry devices can agree that no Active synch phone on this planet compares to the ease-of-use when it comes to email on the BlackBerry.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Um...

I've used both the BlackBerry and the iPhone for push email, and the iPhone is far superior in every way. The DingleBerry is lame compared to an iPhone, and I much prefer looking at my email and the web as it looks on my computer rather than the version I'm stuck with on the 'Berry. I long for the day that corporations start moving in this direction. In the meantime I'm stuck with a dumb phone.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

One Way...

Please name just ONE way that ActiveSync is better than a BES Connected BlackBerry?

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

You have no clue

Ha ha ha, you are a tool. I have had both phones and the iphone is the new age sidekick. It is cool for teens not the business world or those who like superior products. It is a great when you want to look on the internet, that is about it.

AnonymousAnonymous August 18th, 2008
Report offensive content Reply

Not "hacked" the way you imply...

The iPhone firmware "hack" requires physical device access. It's as much a hack as installing a new OS on your computer. It does not present any sort of remote security threat.

Can you perhaps be a bit more specific about which management features you feel the iPhone is lacking?

Also, just FYI, it's "ActiveSync", one word, no 'h'. And, the i in iPhone is not capitalized.

I'm also wondering why you seem to be conflating ease of use with OTA protocols. The iPhone can use ActiveSync as well as IMAP and POP. It provides the same UI for all three. Talking about the iPhone and Windows Mobile as if they provide the same ease of use because they use the same protocols is rather ridiculous.

gopigopi August 14th, 2008
Report offensive content Reply

Yes, HACKED.

the Iphone (or iPhone as it were) was compromised via a firmware hack. In the hands of an end-user the device poses a huge security risk. You CANNOT re-install an OS on a BlackBerry AND remove the IT policy. The device remains secure.

IphoneLuvrIphoneLuvr August 14th, 2008
Report offensive content Reply

... conflating ...

I'm wondering why you seem to be confusing "conflating" with "equating"

AnonymousAnonymous August 16th, 2008
Report offensive content Reply

The iPhone is better than any Blackberry...

-The OS is richer and easier to develop for with much better development tools.

-The UI is much easier for users to work with.

-iPhone communication is very secure. All communications are encrypted.

iPhone has an inviting UI and development tools for enterprises to write custom apps. Most enterprises do not write custom software for the Blackberry because it is not worth it. Weak UI and Development tools ruin the experience.

It's just a matter of time before most large corps who wish to write custom mobile apps to switch to the iPhone.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

What?

There are no "Deployment tools" for iPhone.

FredTheButcherFredTheButcher August 14th, 2008
Report offensive content Reply

I think there is.

Is this what you were looking for?

An excerpt from http://www.apple.com/iphone/enterprise/index.html

Enterprise applications.
With support for custom-designed enterprise applications, iPhone becomes a must-have mobile device for businesses. Using the iPhone SDK, an enterprise can easily create applications customized to its business needs and even take advantage of key iPhone technologies such as Multi-Touch, the accelerometer, fast wireless connectivity, and GPS. To deploy their in-house applications, companies can securely sync the applications via iTunes to authorized iPhones. Once installed, enterprise applications live side by side with all the other applications that come with every iPhone.

A Grain of SaltA Grain of Salt August 14th, 2008
Report offensive content Reply

Wake me up when the iPhone can make phone calls.

Everybody is "evaluating" new tech, especially those CIOs and such.

He'll find out what the pathetic iPhone is capable of, or rather, not capable of once he tests it more thoroughly. LOL.

Soon enough he'll see it as a nightmare if he finds those 200000 banking pros struggling to make calls and sending data on that low security grade toy.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Not ready to replace BB yet

I have an iPhone, I had a BB, and WinMo device. The iPhone is a better phone then any BB and does a great job browsing the web and with multimedia BUT it does NOT compare when it comes to email, calendar and contacts.

I love my iPhone, and i like it better then any BB or WinMo device I have ever owned, but the implementation of email, contacts and calendar is poor at best.

1. Can't dial a number from Calendar, so if you get a con call invite, you have to write the number down to dial it

2. Email is missing to many features to count, but much easier to read then any BB.

3. Contacts - no support for categories, can't display by company name, can't copy from Global address book to local

4. batter life - BB has everyone beat hands down.

Again, I love the iPhone and it will get better, but I have never heard of any major corp being a first adopter like this... This is a recipe for disaster.

AndrewAndrew August 14th, 2008
Report offensive content Reply

Mac to Win so Why not WinMob to Iphone?

Mac to Win so Why not WinMob to Iphone?

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

He does have a say

The CIO of the Australian brach will not much of a say as to the direction the busines will take.

The iPhone will be trailed in europe or the States and a decision passed down to him as to wether he is to roll them out or not.

he does not need to play with it, will not be his decison to makre.

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Thats odd...

HSBC global runs Domino currently there's no iPhone support for Domino only Exchange....

Unless he plans to migrate the entire company to Exchange at the same time this could prove difficult!!

AnonymousAnonymous August 14th, 2008
Report offensive content Reply

Don't put it past him

If he is willing to yank 200K BlackBerrys, he may also be willing to rip and replace Domino for Exchange. Any CIO that would consider RNR their messaging platform to accommodate a sole mobile device platform should be fired.

AnonymousAnonymous August 15th, 2008
Report offensive content Reply

smart way to recduce mails

Has he ever written an email on an iphone?
But on the other hand its a smart way to reduce the mail flood ;-)

ClausClaus August 14th, 2008
Report offensive content Reply

Nokia E71 would be a better choice

I briefly used a mate's Nokia E71 and have to say I'm very impressed - it's like a Blackberry, but much better (slicker, more features).

Surely that would be a better choice in terms of a decent keyboard for sending mails, support for loads of different 'push' email solutions, support for Office apps, a great screen, etc...?

AnonymousAnonymous August 15th, 2008
Report offensive content Reply

Lame

How is this guy the CIO? Perhaps he just likes the publicity. This attraction to shiny new objects is getting old. I have both a 2nd gen iPhone and a BlackBerry and frankly you can only check the weather and your stocks on the iPhone so many times a day. Not to mention the battery is dead on my iPhone 3G when I get around to using it. Big mistake.

TeekTeek August 15th, 2008
Report offensive content Reply

HSBC - Best joke I've heard all day...

Things things poeple will say just to get their name in the media.

AnonymousAnonymous August 15th, 2008
Report offensive content Reply

iPhone stil not mature enough

There are so many reports of poor 3G coverage and drop-calls, etc... So even the most basic function of a phone is still not there in iPhone yet. And the enterprise features are still a shame, as admitted by Steve Jobs himself.

BChauBChau August 15th, 2008
Report offensive content Reply

blackberry back on the menu

HSBC just shot this story down in flames. BB is staying.

http://www.cbc.ca/technology/story/2008/08/19/rim-hsbc.html

AnonymousAnonymous August 20th, 2008
Report offensive content Reply
Add your opinion

In order to post a comment, you need to be registered. (Sign In or register below)

Post your comment

ZDNet Australia Live

Google discovers malware hidden on DealsDirect retail website http://bit.ly/cxKV8u /via @zdnetaustralia

Only Google could leave from China #2. http://blogs.zdnet.com/BTL/?p=31...

Not just a case of beer! I understand that Atlassian also gives you a $2000 referral bonus if you refer someone... http://www.atlassian.c...

5 hours ago by s.merker on Atlassian on prowl for talent

ZDNet.com.au has incorporated information from a source within the traffic authorities (who wishes to remain anonymous)in this update of ...

5 hours ago by stindal on Telstra reduces traffic light delays

RT @brucemills ZDNet tests show Avg Internet speed in Aust is slower than Estonia http://ow.ly/1o8vq

brucemills

Tallinn, here we come! RT @brucemills ZDNet tests show Avg Internet speed in Aust is slower than Estonia http://ow.ly/1o8vq

Excellent yarn on Austrade potentially adopting Offcie 2010, from @jackie_holt: http://bit.ly/brccfU (@zdnetaustralia)

CCC believes that Telstra is gambling on a change in government to stop the NBN Co http://bit.ly/bZ3V96

As well as a fair price for those assets that Telstra wishes to sell the mongrel-ism of the blackmail and threat that Mr Rudd puts on Tel...

6 hours ago by sydneyla on Telstra wants more cash for assets

@zdnetaustralia internet speed tests show Average Internet speed in Aust is slower than Estonia http://ow.ly/1o8vq

@zdnetaustralia internet speed tests show Average Internet speed in Aust is slower than Estonia http://ow.ly/1o8vq

You missed number 4 - find someone to blame :-)

6 hours ago by Reproretro on ACCC should stop Conroy's 100Mbps claims

Remember when Apple had a stranglehold on school computers before Microsoft got it's multi-million kick-off from the IBM PC? There...

6 hours ago by Treknology on Video: DET considers Linux on the desktop

NSW gives SharePoint tick for roll-out. http://m.zdnet.com.au/nsw-gives-...

http://bit.ly/cKvfRs ASUS MS236H review

http://bit.ly/cKvfRs ASUS MS236H review

ZDNet unveils revamped site: ZDNet Australia unveiled its revamped website this week, putting
social media and com... http://bit.ly/bPtn1h

ZDNet unveils revamped site: ZDNet Australia unveiled its revamped website this week, putting
social media and com... http://bit.ly/bPtn1h

"inherently stable core"? Anesthetize me now! The pain from laughter is killing me. Ever since MS decided to inflict the GOOEY...

7 hours ago by Treknology on Video: Licence costs may delay DET Vista plans

The system just changed my words: somewhere the letters "f" "a" "g" were replaced by ****. I was talking about T...

7 hours ago by gary2002 on As NBN rolls on, where's the Opposition?

Remember the Millenium Fund? That was the A$1bn that little Johnny Howard and his cronies put aside from the T1 sale of Telstra. That was...

7 hours ago by gary2002 on As NBN rolls on, where's the Opposition?

RE "Of course there are gaps when it comes to what the big T believes, why am i not surprise one tiny bit." from Salami. I think ...

7 hours ago by Brumby on Telstra wants more cash for assets

"This whole affair is fast becoming too ridiculous for words."

No doubt about that.

7 hours ago by Wallingford on Telstra wants more cash for assets

Could this loon really be serious? I received an email yesterday about a new special meal from KFC: The Labor "Party Bucket", ...

7 hours ago by Treknology on Australia no net enemy: Conroy

What kind of a fool does he take the Australian people for, he never gets to the point and constantly spins. Yet when he is pressed or de...

7 hours ago by changlinn on EFA parries Conroy attack

Lets face it, even Peter Garrett could not do worse than this strange man.

7 hours ago by Wallingford on Australia no net enemy: Conroy

I have purchased a Nexus One and I find they are a fantastic phone and are even better than the iPhone. I am currently with TPG Mobile wh...

7 hours ago by Tupaea on 2010 Nexus One plans for Voda AU

There absolutely is a significant gap. Here's why: My E-mail sent to the Senators last week. Fielding, Minchin, Ludlam, Milne & X...

8 hours ago by Vasso Massonic on Telstra wants more cash for assets

http://bit.ly/9OSQLE Atlassian on the prowl for hires

RT @zdnetaustralia: http://bit.ly/cg9xad NSW gives Sharepoint a tick after running a pilot across different government units

http://bit.ly/9Hp2VO Blackberry Storm 2 review

http://bit.ly/c5KhgV Sex.com too hot for auction

http://bit.ly/bgoJGxorth. Huawei here for business, not spying.

Good to see a twitter feed on @zdnetaustralia - even if i did suggestion it oh, 18 months ago. new site looks amazing tho.

Loving the Topic Tracker functionality & UX on revamped @zdnetaustralia site. Congrats on making it easier for me to navigate lots of info.

Tech website ZDNet relaunches with live social media and community commentary http://bit.ly/biMT5f

http://bit.ly/bWtFvP Telstra and government still at loggerheads on how much Telstra's assets are worth.

Conroy defies second Senate order http://zdnet.com.au/339301875/ the arrogance of this Senator the nobody really voted for

1) Apple iPhone 3GS 32GB36 plans 1%
2) Apple iPhone 3GS 16GB36 plans 5%
3) Samsung Galaxy Icon6 plans 11%
4) Apple iPhone 8GB43 plans 1%
5) Nokia E7147 plans 3%

Mobiles | Broadband | Credit Cards

CBS - ZDNET Australia Partner Services